About Us · Our Story
Born from Conviction. Built on Compassion.
The story of a Dubai-based Pakistani who refused to look away from the injustice around him — and decided to act.
Our Story
Where It All Began
Samaj Sewa Foundation was born not in a boardroom, but in the heart of a man who witnessed inequality firsthand. Chaman Lal grew up in Southern Punjab, Pakistan — a region where religious minority communities face daily barriers to education, employment, and justice. He watched families struggle. He saw children go without schooling. He saw women trapped in economic dependency. And he saw a system that, too often, turned away.
When Chaman Lal built his professional career in Dubai, he made a commitment: a significant portion of what he earned would go back to the communities that shaped him. In 2021, he formalised that commitment by founding Samaj Sewa Foundation — a civil society organisation built on the simple belief that service to society is the highest calling.
SSF began with a Holi festival — a deliberate statement that celebration, colour, and community would be at the heart of everything SSF does. From there, it grew into coaching centres for 500+ children, a vocational training centre for women named after Chaman Lal's late mother, a girls' library in Sindh, legal advocacy sessions, human rights documentation, and landmark policy reforms.
Every programme, every distribution, every case documented — entirely self-funded. Not a single external donor. That is not a limitation; it is a statement of commitment that few organisations can make.
Today, SSF is active across Punjab and Sindh, recognised by national institutions, and building a movement that believes Pakistan's diversity is its greatest strength.
The Founder
Chaman Lal
| Title | Founder & Executive Director, Samaj Sewa Foundation |
| Also Founder | Human Rights and Welfare International (HRWI), Dubai, UAE — est. 2023 |
| Professional Role | COO, D&A Properties Dubai · Recognised Joint Venture Expert, Dubai South |
| Institutional Roles | Member, Provincial Advisory Committee on Human Rights Punjab (NCHR) · Provincial Member, Aawaz II Punjab Forum (FCDO & British Council) · Youth Member, National Advisory Board, PJN Pakistan |
| Awards | Human Rights Award 2021 · Youth Champion for Minority Rights Award 2022 (Governor of Punjab) |
| Based in | Dubai, UAE |
| Website | www.lalachamanlal.com |
Our Journey
Five Years of Service
- 2021SSF founded and registered. Human Rights Award received. Inaugural Holi Festival establishes our ethos of harmony.
- 2022Interreligious Dialogue Events. Christmas with Paradise Orphanage. Youth Champion for Minority Rights Award from the Governor of Punjab.
- 2023Educational Conferences. Iftar-e-Aman at a historic Gurudwara. KFUEIT Conference with 200+ students — Chief Guest: US Consul General.
- 202410 Free Coaching Centres launched in Cholistan & Rahim Yar Khan. Shrimati Meema Ji Stitching Centre opened. NCHR Advisory Committee appointment.
- 2025Sindh operations begin. Girls Library opens in Umerkot. 60+ lawyers trained. 230 human rights cases documented.
- 2026200 families supported at Holi. Eid & Easter distributions. University Holi celebration attended by Hon. Ramesh Singh Arora.
Five Years In. Just Getting Started.
Help us write the next chapter — for the children, women, and families of Punjab and Sindh.
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